Sunday, July 12, 2009

La Harissa - Portuguese/French reggaeton

In France I had opportunity to hear this Portuguese band.

Interesting point: Portuguese society in Portugal does not know them at all.
They are only known in Paris recognized by Portuguese community.

How is the market? How they had success?
In Paris, is around 500 000 Portuguese people living.
Common language, strong culture and same position in the French society aligned easily the music to the costumer market.

Good lesson for who wants to start a new project.
1st - Recognize the common points between your project and your market.
2nd - Re-force in all strong details
3rd - Rock it!


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